After designing and producing this brilliant bag toss, beach chair combo, the Kamp-Rite team was struggling with how to present it to their (mostly camping) customer base, and and new potential customers. 

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We began by designing a new logo for the product and chose to produce a short lifestyle video to distribute via social media channels and paid media campaigns. 

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The result was a gorgeous piece of video content showcasing the versatility of the product. It includes drone footage, gimbal stabilization, and a beautiful beach in sunny San Diego, CA.